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苹果iPad第三财季销量预测 最高将达1600万部

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2014-07-20 01:31:24 转载来源: 网络整理/侵权必删

26位市场分析师对苹果iPad第三财季销量的预测数据AS网站目录讯 7月19日,市场分析师总是会对同一问题产生不同的观点。《财富》杂志日前对多位市场分析师的调查显示,分析师目前就在上一财季iPad平板电脑的销量问题上产生了分歧

苹果iPad第三财季销量预测 最高将达1600万部

26位市场分析师对苹果iPad第三财季销量预测数据

AS网站目录讯 7月19日,市场分析师总是会对同一问题产生不同的观点。《财富》杂志日前对多位市场分析师的调查显示,分析师目前就在上一财季iPad平板电脑的销量问题上产生了分歧。他们当前平均预计,苹果在上一财季销售出1230万部至1600万部iPad平板电脑,平均预测数据为1443万部。

关于iPad的销量问题,苹果首席执行官蒂姆·库克(Tim Cook)在上一次的电话会议中曾做了大量的解释。在今年4月份召开的苹果财报电话会议中,库克向分析师解释iPad销量问题所花费的时间,要远超过其它任何一款苹果产品。这主要是因为在截至3月末的第二财季,苹果iPad销量同比下滑了16%,从上年同期的1950万部降至1640万部。库克对此解释说,该公司的iPad渠道存货量相对于去年同期来说已大大减少,因此iPad的销量实际上符合苹果内部的预期。

对于整体iPad业务,库克依旧非常乐观。他当时曾表示,iPad是苹果历史上发展速度最快的产品,迄今已售出了2.1亿台iPad,这个数字是同期iPhone销量的两倍。库克还列举数字证明了iPad在企业市场上的成功,几乎所有《财富》500强企业都在使用iPad。他还表示,微软最终在iPad上推出Office实乃明智之举。

iPad在截至6月末的第三财季销量能否实现反弹?《财富》的调查结果表明,更多一些的分析师预计iPad的销量可能会低于上年同期。市场分析师当前平均预计iPad在第三财季将售出1443万部,低于第二财季,但与上年同期的1435万部基本持平。

在受调查的分析师中,投资公司Asymco的分析师霍瑞斯·德迪乌(Horace Dediu)和Hilliard的分析师斯蒂芬·特纳(Stephen Turner)给出了1600万部的销量预测,在所有分析师中最为乐观。Canaccord的分析师T.迈克尔·沃克利(T. Michael Walkley)则认为,iPad在上一财季的销量只有1226万。(明轩)

标签: 苹果 iPad 第三 财季 销量 预测 最高 1600万部


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