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美移动电商交易规模今年达1140亿美元 2018年翻番 - 站长搜索
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美移动电商交易规模今年达1140亿美元 2018年翻番

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2014-05-17 09:55:59 转载来源: 网络整理/侵权必删

AS网站目录科技讯 5月13日消息,据国外媒体报道,市场研究公司Forrester的报告显示,全美在手机与平板电脑上进行的电子商务交易,其规模将于2018年达到2930亿美元,较现在的水平翻上一番。 就今年来说,这部分电子商务的交易额为1140亿美元

AS网站目录科技讯 5月13日消息,据国外媒体报道,市场研究公司Forrester的报告显示,全美在手机与平板电脑上进行的电子商务交易,其规模将于2018年达到2930亿美元,较现在的水平翻上一番。

今年来说,这部分电子商务的交易额为1140亿美元。Forrester表示,等到2018年,大部分移动电子商务交易都将借平板电脑完成。该公司预计,今年在平板电脑上进行的交易,其规模将为760亿美元,而智能手机则为380亿美元。

Forrester预计,今年全美网络零售业务的交易额将达2940亿美元。

无论是通过应用还是经优化的网站,使用改进后的支付手段或个性化营销,零售商意识到,无论顾客身处何地,都有必要为其打造一种与个人有关的、流畅的购物体验。Forrester近期的一项调查显示,大多数零售商都把关注点放在了手机和平板电脑战略上。(亚比)

标签: 移动 电商 交易 规模 今年 1140 亿美元 2018年 翻番


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