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经典28定律?苹果在中国手机市场份额2成赚走8成利润 - 站长搜索
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经典28定律?苹果在中国手机市场份额2成赚走8成利润

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2023-05-14 23:41:42 转载来源: 网络整理/侵权必删

英文:Classic 28 Laws? Apple's 20% share in the Chinese mobile phone market earns 80% profit

快科技5月14日消息,据Counterpoint发布的手机销量报告显示,苹果iPhone在中国市场以2成的份额,拿走了8成的利润。此前市场调研机构Canalys发布的全球智能手机报告指出,2022年第四季度成为全球智能手机市场十年来表现最差年份的最差季度。尽管智能手机行业不断下行,但苹果iPhone销量仍年同比增长6%,市场份额达19.9%,营收占据智能手机市场的近一半。iPhone利润更是占据超八成,比第二名的三星多了72个百分点。今年第一季度,iPhone的平均售价也达到了988美元,同比增长了12%。CIRP分析师指出,苹果公司通过优化其产品组合和提供丰富的回收计划,成功地吸引了更多用户购买高端手机。"二八定律",被称为帕累托定律。重要因素只占20%,不重要因素只占80%,但是这20%的重要因素却对全局有决定性的影响。日常生活中常见的例子,就是:社会上20%的人,占有80%的社会财富;20%的强势品牌,占有80%的市场份额。

快科技5月14日消息,据Counterpoint发布的手机销量报告显示,苹果iPhone在中国市场2成份额,拿走了8成的利润。

此前市场调研机构Canalys发布的全球智能手机报告指出,2022年第四季度成为全球智能手机市场十年来表现最差年份的最差季度。

尽管智能手机行业不断下行,但苹果iPhone销量仍年同比增长6%,市场份额达19.9%,营收占据智能手机市场的近一半。

iPhone利润更是占据超八成,比第二名的三星多了72个百分点。


今年第一季度,iPhone的平均售价也达到了988美元,同比增长了12%。CIRP分析师指出,苹果公司通过优化其产品组合和提供丰富的回收计划,成功地吸引了更多用户购买高端手机。

"二八定律",被称为帕累托定律。重要因素只占20%,不重要因素只占80%,但是这20%的重要因素却对全局有决定性的影响。

日常生活中常见的例子,就是:社会上20%的人,占有80%的社会财富;20%的强势品牌,占有80%的市场份额。


英文:Classic 28 Laws? Apple's 20% share in the Chinese mobile phone market earns 80% profit

标签: 经典 定律 苹果 中国 手机 市场 份额 2成 赚走


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