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"真快乐"APP抢先版上线公测,国美成单日UV破千万 - 站长搜索
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"真快乐"APP抢先版上线公测,国美成单日UV破千万

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2021-01-17 17:46:12 转载来源: 网易科技报道责任编辑:王凤枝_NT2541相关推荐热点推荐不愧是自贸港!海口一家公司擅自为员工免费提供午餐,被罚5万元经济学黑板报2021-01-1422:10:41158024

1月17日消息,国美表示旗下“真快乐”APP抢先版上线测试单日UV已超千万。据了解,“真快乐”APP是国美推出的新物种,一个娱乐化、社交化的零售平台

1月17日消息,国美表示旗下“真快乐APP抢先上线测试单日UV已超千万

据了解,“真快乐”APP是国美推出的新物种,一个娱乐化、社交化的零售平台。也是国美战略升级,意欲推动线下线上双平台融合手。

从APP页面来看,区别于“买家电上国美”的传统印象,“真快乐”并没有把家电品类放在特别显眼的位置,而是拓展涵盖百货家居、食品生鲜、母婴个护、酒水饮料、家用电器、3C数码等商品及服务。

国美表示,“真快乐”在全品类上的布局,主要得益于国美“家·生活”战略的落地, 从家电零售商向“家·生活”整体方案提供商、服务解决商、供应链输出商升级。

与此同时,“真快乐”APP仍然有国美“门店”,且是“一店一页”,平台会根据位置自动匹配距离消费者最近的门店。并且以门店为中心,辐射范围为周边3-5公里,用户在“真快乐”APP下单,可享受最快半小时送达的“闪店送”。(一橙)

标签: 快乐 APP 抢先 上线 公测 国美 单日 UV 千万


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