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拼多多与南昌签署战略合作协议启动电商直播消费节 - 站长搜索
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拼多多与南昌签署战略合作协议启动电商直播消费节

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2020-06-22 20:36:06 转载来源: 网易科技报道

6月22日消息,今日,南昌市人民政府与新电商平台拼多多签订战略框架协议,共同启动“南昌优品”电商直播消费节、“南昌优品馆”线上大型展销专场等系列活动。据悉,本次电商直播消费节将持续半个月,基于南昌实业优势、文旅资源优势,结合新电商平台拼多多消费者优势、电商直播技术优势,围绕“云购英雄城”“云游英雄城”两大主题展开

6月22日消息,今日,南昌市人民政府与新电商平台拼多多签订战略框架协议,共同启动“南昌优品”电商直播消费节、“南昌优品馆”线上大型展销专场等系列活动。

据悉,本次电商直播消费节将持续半个月,基于南昌实业优势、文旅资源优势,结合新电商平台拼多多消费者优势、电商直播技术优势,围绕“云购英雄城”“云游英雄城”两大主题展开。


还将以“市长+总裁”“区县长+企业”“店铺+达人”多元组合的方式,从宏观到微观,多视角直播的形式,对南昌的特色产业进行推介;以“市长+景区专家”的形式,走进南昌知名景点,展示历史文化名城的丰厚积淀。

“拼多多将全力以赴,跟南昌一起闯、一起拼、一起创”,拼多多战略副总裁九鼎表示,拼多多将认真投入营销、流量、技术等多方面资源,与南昌市政府、企业一同打造电商直播消费节城市样本,发挥新电商平台作用,助力区域产业经济持续、稳定发展。

据了解,本次“南昌优品”电商直播消费节是继“上海五五购物节”“广州直播节”之后,首个由中部城市推出的大型线上消费活动。(一橙)

标签: 多多 南昌 签署 战略 合作 协议 启动 电商 直播


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