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寺库任命两名高管:乐视原高管任冠军任首席增长官 - 站长搜索
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寺库任命两名高管:乐视原高管任冠军任首席增长官

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2018-01-03 14:31:06 转载来源: 网易科技报道

1月3日消息,寺库发布公告,宣布两项高管任命,由原乐视高管任冠军出任寺库全新设立的首席增长官(CGO, Chief Growth Officer)一职;寺库集团CMO杨静怡升任寺库赋能生态云CEO。这也是中国企业第一次正式设立首席增长官


1月3日消息,寺库发布公告,宣布两项高管任命,由原乐视高管任冠军出任寺库全新设立的首席长官(CGO, Chief Growth Officer)一职;寺库集团CMO杨静怡升任寺库赋能生态云CEO。这也是中国企业第一次正式设立首席增长官。

寺库称,作为公司CEO重要的增长参谋与操盘作战者,未来任冠军将帮助寺库强化整合营销对于业绩增长的价值,增进营销与产品,运营,技术,销售五位一体的联动,并直接向寺库创始人兼CEO李日学汇报。

此外,杨静怡将主要面向全球高端品牌商提供数据系统及营销服务,深入构建高端生活领域的价值联结。

资料显示,任冠军曾任乐视网市场传播营销高级副总裁并兼乐视致新CMO,负责乐视致新的品牌传播市场营销及大屏生态营销等工作推动超级电视成为中国智能电视第一品牌,深度参与了超级电视商业模式、营销模式、品牌塑造。

杨静怡加入寺库前,在大陆、香港、新加坡、美国等拥有13年的品牌管理和营销经验,历任联合利华、欧莱雅、宝洁等跨国公司的品牌高级管理职位,是宝洁入华以来,外派全球管理工作最年轻的华人。2016年加入寺库后,她聚力打造全新寺库品牌形象,主导了寺库与腾讯大数据合作, 并帮助寺库成功在美上市。

标签: 高管 任命 两名 乐视 任冠军 冠军 任首席 首席 长官


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