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网易爱玩电子书上架云阅读 百万稿费计划升级在即

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2017-04-13 21:03:10 转载来源: 爱玩网

(原标题:网易爱玩电子书上架云阅读 百万稿费计划升级在即) 近日,由网易爱玩出品的电子刊物《爱玩精选》在网易云阅读、QQ阅读和微信读书同步上架,并获得编辑推荐。网易爱玩主编谭力表示,伴随内容输出形态的变化,爱玩百万稿费计划也将迎来正式运营一年后的首次升级

(原标题:网易爱玩电子书上架阅读 百万稿费计划升级在即)

近日,由网易爱玩出品的电子刊物《爱玩精选》在网易云阅读、QQ阅读和微信读书同步上架,并获得编辑推荐。网易爱玩主编谭力表示,伴随内容输出形态的变化,爱玩百万稿费计划也将迎来正式运营一年后的首次升级。

《爱玩精选》上架获推荐

用深度表态度 游戏阅读不止于此

首期《爱玩精选》的主题是“走近不科学:游戏里的那些黑科技”,包括7篇不同作者的文章,共计3.7万字,平均每篇文章篇幅超过5000字。对于游戏媒体来说,这是一个非常可观的数字。而这样的深度文章,爱玩网一年发布了1300多篇。

在原创内容上投入大量成本,似乎是网易优质产品的共性。曾以有态度的新闻引领行业风向的网易新闻客户端,如今通过海量原创直播活跃在新闻现场。刚刚获得7.5亿A轮融资的网易云音乐,四年累计招揽四万独立音乐人入驻。更不用说以自研产品登顶全球收入排行榜的网易游戏。网易爱玩在深度游戏内容方面的尝试,也同样得到了用户认可――文章总阅读量过亿,篇均评论数500+。


网易爱玩百万稿费项目数读

从分发到社交 游戏渠道呼唤内容

端游时代,游戏媒体对玩家拥有较大影响力,也因此颇受游戏厂商重视。手游却因其短平快的产品特性,摆脱了媒体评测的限制,直接通过渠道到达玩家手中。然而随着手游市场的饱和,渠道竞争日益激烈。成熟的玩家也不再只是被动接受推送,有了自己的口味偏好和意见表达需求。

据悉,网易爱玩已经与国内顶级端游和手游渠道达成合作意向,为对方提供量身定制的原创内容,并参与其社区建设和运营。未来,爱玩的原创内容类别将更加丰富,并有望通过强势渠道覆盖数亿中国玩家。

百万稿费升级 孵化百万游戏达人

百万稿费计划是网易爱玩2016年初上线的重点项目,计划每年支付百万级别稿费购买游戏类优质内容,推荐至网易旗下各媒体平台。此举吸引了大批作者投奔,最高产者一年撰稿81篇。作者与读者的良性互动,催生了不少引发网络论战的热门选题。

据网易爱玩主编谭力介绍,百万稿费计划第一期已圆满完成历史使命,后续在保留原有征稿方式的基础上,还将邀请各游戏的高级玩家入驻爱玩,产出实用性、针对性较强的内容,通过不同渠道分发,全方位打造爱玩品牌。

标签: 网易 爱玩 电子书 上架 阅读 百万 稿费 计划 升级


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