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动视暴雪正式收购电竞联盟MLG - 站长搜索
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动视暴雪正式收购电竞联盟MLG

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2016-01-05 10:15:15 转载来源: 网络整理/侵权必删

北京时间1月5日消息,动视暴雪今天正式宣布收购电子游戏联盟MLG(Major League Gaming),MLG是全球最大的电子游戏联盟,动视暴雪没有透露收购的具体价格。MLG成立于2002年,它在北美电子竞技界享有巨大声望,公司提供在线广播服务,还举办电子游戏竞赛

北京时间1月5日消息,动视暴雪今天正式宣布收购电子游戏联盟MLG(Major League Gaming),MLG是全球最大的电子游戏联盟,动视暴雪没有透露收购的具体价格。

动视暴雪正式收购电竞联盟MLG

MLG成立于2002年,它在北美电子竞技界享有巨大声望,公司提供在线广播服务,还举办电子游戏竞赛。人们愿意花几个小时观看他人进行游戏比赛,MLG最先发现了其中的商机。MLG对于动视暴雪而言意义重大,它可以带来视频流媒体技术,它与视频游戏商和游戏员工的关系密切,它还拥有近10年的游戏比赛组织经验,这些都是暴雪需要的。

MLG联合创始人迈克・赛普索(Mike Sepso)已经于几个月前加盟动视暴雪,他在声明中说:“如果你想打造一个电子竞技界的ESPN,你就必须有制作内容、广播内容的能力。”

赛普索是动视暴雪媒体网络部的总裁,这个部门是动视暴雪最近才建立的,主要负责公司产品的特许授权事宜。

每周有几千万人在线观看电子竞技比赛,动视暴雪及其它一些公司可以刺激用户增长并从中获得回报。专家认为它可以带来几十亿美元的营收,但钱从何处来是一个问题。例如,动视暴雪正在考虑如何发布电子竞技内容,通过电视、视频游戏实时流媒体平台Twitch、自有AP发布都是可能的。

赛普索拒绝透露收购价格,之前曾有媒体报道称动视暴雪的收购价为4600万美元,过去10年MLG已经融资5300万美元。

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标签: 动视 暴雪 正式 收购 电竞 联盟 MLG


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