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到家美食会携知名餐厅为白领定制“大牌午餐” - 站长搜索
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到家美食会携知名餐厅为白领定制“大牌午餐”

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2015-04-14 18:03:11 转载来源: 网络整理/侵权必删

近日,高品质餐饮外卖服务领军品牌到家美食会推出了一款名为“大牌午餐”的商务套餐系列。据悉,这是由到家美食会联合西贝、花家怡园、金鼎轩、将太无二、港丽、厚味香辣馆、青年餐厅、松屋、一茶一坐、塔哈尔等高端餐饮企业,为北京、上海地区白领打造的专属定制“工作便当”

近日,高品质餐饮外卖服务领军品牌到家美食会推出了一款名为“大牌午餐”的商务套餐系列。据悉,这是由到家美食会联合西贝、花家怡园、金鼎轩、将太无二、港丽、厚味香辣馆、青年餐厅、松屋、一茶一坐、塔哈尔等高端餐饮企业,为北京、上海地区白领打造的专属定制“工作便当”。

据到家美食会CEO孙浩介绍,“大牌午餐”这款服务品类的推出是为了满足白领人群的单人就餐需求。通过走访高级写字楼人群,咨询用户意见,经过调研后为用户量身打造的商务套餐产品。这也是到家联合高端餐厅转战大众消费占据白领市场的服务升级,它的推出一是可以让喜爱这些品牌餐厅的老顾客有更多的选择机会,增加餐厅黏度,扩充商家营销思路;二是外卖订单的厨房操作流程能在堂食顾客高峰期到来之前完成,大大提高了餐饮企业厨房的使用率和出餐量;三是从用户需求考虑,“大牌午餐”解决了白领人群午饭吃什么的问题,带来便利性同时又保证了餐品品质。

餐品一经推出,深受用户喜爱,对比这些知名餐厅近百元的堂食客单价来说,“大牌午餐”20—50元的价格确实具备高性价比的优势,是白领人群午餐的最佳选择。另一方面,与到家合作推出“大牌午餐”的知名餐厅数量也在不断增加,通过此次外卖服务品类的升级,让更多餐厅意识到“大牌午餐”产品下蕴含的无限商机。

对此,到家美食会“大牌午餐”合作伙伴之一的花家怡园负责人谷先生表示“这套商务午餐是专门针对到家美食会用户精心设计的,由行政大厨亲自出马,在口感、营养搭配上做了改良,而且定价也符合办公室白领们的午餐消费标准”。

谈到与到家的合作,他说:“通过外卖平台,增加了订单却不影响服务堂食客人,这对餐厅是非常有利的好事!经过多年的合作观察,到家美食会在外卖物流准时率和服务标准化方面做的最出色,和他们合作很放心”。

截止2015年4月,到家美食会已与超过5000家的知名餐厅建立了合作关系,培训上岗了3000多名配送员奔跑在城市的大街小巷。经过4年多的经营,到家美食会在北京、上海等8个开通城市的高档社区、办公楼等中高端市场上稳居第一,并在白领家庭用户住宅区拥有行业压倒性优势,在用户体验上留下了非常好的口碑。

标签: 到家 美食 会携 知名 餐厅 白领 定制 大牌午餐


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