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拉卡拉O2O项目身边小店 上线生鲜速达频道 - 站长搜索
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拉卡拉O2O项目身边小店 上线生鲜速达频道

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2015-01-19 23:54:08 转载来源: 网络整理/侵权必删

站长搜索科技讯 1月19日消息 近日,拉卡拉电商公司生鲜速达频道上线仪式在北京举行,拉卡拉O2O项目身边小店正式上线名为“生鲜速达”的新频道,涵盖进口水果、蔬菜、肉制品等几大类目,面向社区居民提供生鲜配送服务。社区居民通过移动商城下单购买,小店店主接单后送货上门,能够快速满足社区居民尝鲜的需求

拉卡拉O2O项目身边小店 上线生鲜速达频道

站长搜索科技讯 1月19日消息 近日,拉卡拉电商公司生鲜速达频道上线仪式在北京举行,拉卡拉O2O项目身边小店正式上线名为“生鲜速达”的新频道,涵盖进口水果、蔬菜、肉制品等几大类目,面向社区居民提供生鲜配送服务。社区居民通过移动商城下单购买,小店店主接单后送货上门,能够快速满足社区居民尝鲜的需求。

据了解,目前拉卡拉小店的生鲜频道目前在北京的天通苑、回龙观选了30家店进行测试,基本覆盖了这两个区域。拉卡拉相关负责人表示未来将把服务复制到更多区域。

拉卡拉电商公司总裁韩吉韬表示,“社区里的小微店主正面临顾客群体被大型外资超市和传统电商分流的现实问题,他们需要平台级的工具和解决方案来应对互联网时代用户的多样化需求。拉卡拉的社区O2O模式正让海量的线上商品进入到社区小店,让社区居民可以在家门口购买到更优质、低价的商品,而这次生鲜频道的上线,也标志着拉卡拉已完成对商品源头、供应链配送、店主管理等多个环节上的服务升级,对整个社区O2O行业而言站在了领跑的位置。”

据了解,现阶段拉卡拉身边小店生鲜速达频道里的生鲜商品,主要是采用供应商配送到店的方式。截至目前,已与万得妙、福成、佳沛等优质品牌商和渠道商达成合作,提供一些中高端商品,价格上也比大型超市更具优势。

此外,据了解2015年拉卡拉小店在全国预计将达到15万家。(红达)

标签: 卡拉 O2O 项目 身边 小店 上线 生鲜 速达 频道


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